This spot for electronics manufacturer Hisense oozes vitality. Soundtracked by a soulful contemporary-pop track, the slick production is composed of glistening sound design and salubrious melodies, mapped with stuttering kickdrums and cupped rimshots. Led by an evocative vocal hook and ripe sound design, this commercial is as sleek as they come.
- Client: Hisense
- Design and Direction: CCLAB
- Music & Sound Design: Echoic Audio
